Hey chicos. I see you like this new section, so do I. You get entertained by my findings while I stay behind the scenes working on other drafts that I hope you can read soon. I’ve been on a shopping spree lately (shocker to no-one) so you can see some of the screenshots being product related, bear with me.
New header
While doing research for a different project I stumbled upon this new initiative by the Boot Boyz Biz: Now-time a mix of merch and editorial.
I went down the rabbit hole and discovered they also launched Dragonfly-eye, an interesting online library that mixes text and images, it’s not easy to understand but it’s enjoyable to browse.
This meme by Edmond made me LOL for real, it’s embarrassing how strategist/creatives can sound sometimes.
I discovered that the brand mfg has this IG account where they show like a b side of the brand, seems really organic and a cute counterpart to his main account. I see brands opening multiple accounts for their initiatives, to cater to niche interests.
It’s like I can smell the candle when I see it. Actually wtf does Pumpkin Cashmere mean, like a pumpkin wearing a miu miu grey sweater? I went to the store after and it does smell good.
I still don’t know how to feel about this model (Do I want it?). I wanted the original BodexNike astro grabbers, couldn’t get them. Those who know me are aware im a sucker for green since before brat and wicked. I’m gonna remain on that boat till the end of time.
Me and my friends Annie and Nati are gonna see Marc Anthony live in July, so I’m on a hunt for a cute vintage tee to wear to the concert. The prices are kinda high, so we will see. But M.A in the 90s…. what a dream.
I guess Thomas Bettridge says it all…. We gotta stop using Jacquemus as the marketing playbook, especially when it has become bigger than the products themselves (pun not intended)
I actually saved this one just because of the fun glasses, and then realized I might me able to attend whatever Gohar is doing in Paris. Will keep you posted.
Brilliant use of physicality. A giant billboard of a picture of an embroidered tag to present Calvin Klein’s new collection.
If you read the last entry you know i’m into this trinket walls. This is just more inspo.
Solange is back on twitter (I will never call that place X) and also released a short film called shakersss. Don’t know what to think, watch it and let me know.
Have a nice week and I hope the excessive Valentine’s Day campaigns don’t make you hate heart shapes. Justice for the year-round heart shape lovers.
Thanks for reading Creative Destruction! Subscribe, because why you wouldn't?.
